Shanto Appointed Chief Brand Officer at X Ceramics Group

Najmul Hossain Shanto, the captain of Bangladesh's national cricket team in all three formats, has become a familiar name globally. Now, he has a new identity to add to his repertoire.

Najmul Hossain Shanto has joined X Ceramics Group, one of the top-ranked ceramic companies in the country, as its Chief Brand Officer.

X Ceramics's association with cricket is not entirely new. The organization has been involved with the Bangladesh Premier League (BPL) for over two years. Now, Shanto joins them to contribute to their branding efforts.

Mahin Mazhar, Managing Director of the company commented on this development, saying, "Our company has acquired ownership stakes in the Sylhet Strikers for two seasons. Najmul Hossain Shanto has played for Sylhet Strikers. Since then, we have been in discussions with him. We are confident that Shanto's presence and sincerity will further enrich our brand development initiative."

Expressing his excitement, Najmul Hossain Shanto said, "I am thrilled to join one of Bangladesh's leading ceramic companies. Alongside my cricket career, I will strive to contribute to brand promotion. I extend my heartfelt gratitude to X Ceramics Group for their collaborative spirit."

X Ceramics Group has taken this step to connect with young and talented sports personalities, aiming to increase their investment in the country's sports arena, which is rare in the ceramic industry. The group emphasizes the importance of sports, business ethics, teamwork, leadership, and strategic thinking in its operations.